The Incentive Research Foundation

Thank you, Hilton, Research Advocacy Partner for "Using Incentives to Drive Pipeline" 👉 https://ow.ly/rTqj50YQyKv

Thank you, RMC | A Destination Management Company for your 2025 Silver Partnership! 👉 www.rmcdmc.com

IRF Invitational 2026 Breakout Session Panelists Announced! Lori Allen, Patricia Kerr, and Anesa Martin, CIS, CITP will explore what truly drives hotel property selection decisions. Our panel of finance and insurance industry incentive travel buyers will discuss the property elements that matter most, including destination appeal, service, food and beverage, event space, views, and luxury. They will cover contracting factors, offering candid buyer-led perspective on how concessions, flexibility, timing, attrition, and points of contact ultimately help win the business. See the full lineup of Invitational breakout sessions here 👉 https://ow.ly/msr450YIOAY #IRFScottsdale #IRFInvitational2026

During his keynote at the 2026 Invitational, Zack Kass, Global AI Advisor and Former Head of Go-To-Market at OpenAI, will lay out how AI will become a collaborative partner in building a better, more creative, and more compassionate world. Find out more here👉https://lnkd.in/gmaCqc_T #IRFScottsdale #IRFInvitational2026

Thank you, PRA Business Events, for your IRF 2026 Silver Partnership! 👉 https://pra.com/

The most effective channel programs incentivize the entire journey that leads to sales success, including opportunities for distributors to provide value to customers and reasons for customers to choose the organization’s product. Read “Using Incentives to Drive Pipeline” 👉 https://ow.ly/o3g550YQAM1

Thank you, Hilton, Research Advocacy Partner for "Using Incentives to Drive Pipeline" 👉 https://ow.ly/rTqj50YQyKv

Thank you, DMC Network, LLC, for your 2026 IRF Platinum Partnership!👉 www.dmcnetwork.com 

IRF Invitational 2026 Breakout Session Panelists Announced! Beau Ballin, Tiffany Cohen, CMP, CITP, Virginie De Visscher, and Melissa Soto, CMP, CITP will discuss how to get the most out of your partnerships with Convention and Visitors Bureaus and Destination Marketing Organizations. Our panel will examine CVB/DMO structures, how they can impact potential funding, and what support they can provide. See the full lineup of Invitational breakout sessions here 👉 https://ow.ly/msr450YIOAY #IRFScottsdale #IRFInvitational2026

IRF in the News: IRF Channel Rewards Study Highlights Need for Holistic Design and Measurable Impact 👉 https://ow.ly/FEkL50YUw1N